
The Lenny & Friends Summit brings together 1,000+ senior product leaders for a curated, one-day event in San Francisco. Sponsor to put your brand at the center of the most influential product community in tech.
Hosted by Lenny Rachitsky — creator of the #1 business newsletter on Substack and host of the most-listened-to product podcast — the Lenny & Friends Summit is a curated, invitation-influenced, one-day conference for senior product leaders.
The Summit aims to be among the best product leadership conferences today: intimate roundtables, world-class speakers, and an audience of VPs, Directors, and CPOs who are actively building the next generation of great products. Sponsoring puts your brand directly in front of the people who make purchasing decisions.
Sponsorship opportunities are intentionally limited to protect the quality of the attendee experience and the value of your investment.
The highest level of Summit partnership. Platinum sponsors receive maximum visibility, the largest on-site footprint, exclusive activation rights, and direct access to the most senior product leaders in attendance.
A strong, high-value presence at the Summit. Gold sponsors receive a dedicated booth, roundtable access, lead generation, and prominent digital and on-site branding — all at a compelling price point.
| Benefit | Platinum $80,000 | Gold $50,000 |
|---|---|---|
Access | ||
| Full conference passes (senior product & sales leaders) | 6 passes | 3 passes |
On-Site Presence | ||
| Turnkey booth structure | Platinum booth | Gold booth |
| Demo counter with locking cabinet | ||
| Monitor | 55" | 43" |
| Stools | 2 | 1 |
| Electrical & Conference Wi-Fi | ||
Lead Generation | ||
| Access to leads from on-site footprint (sponsor scans) | ||
Content & Engagement | ||
| Roundtable: curate your own 40-minute topic, lead small-group discussion with senior PMs. 1 guaranteed seat. Logo branding included. | 1 roundtable | 1 roundtable |
| Exclusive activation: select one high-traffic moment (breakfast, lunch, happy hour, coffee cart, or charging lounge). Includes dedicated branding, signage, and 1 additional lead retrieval device.Platinum only — first come, first served | — | |
Digital Marketing | ||
| Sponsor logo, URL, and description on Summit website | Logo + URL | Logo + URL |
| Roundtable topic & CTA in pre-event email to registrants | — | |
| Group logo inclusion in pre-event email to registrants | ||
On-Site Branding | ||
| Tiered logo in "Thank you to our sponsors" on-site signage | ||
| Tiered logo in walk-in slides for general sessions | ||
Mobile App | ||
| Company logo, URL, and booth number listing in Summit mobile app | ||
| In-app roundtable listing with sponsor branding and session details | ||
For companies seeking a more targeted presence, or as add-ons to a primary sponsorship tier. Available in limited quantities.
Invite-only dinner for 15–20 guests. 2 seats for your team. Ability to suggest a joint product leader to invite. Light branding at the dinner. Sold separately, not tied to a tier.
Every attendee is a senior product leader — VP level and above. This is not a general tech conference. Your team will spend the day surrounded by the exact buyers and influencers you want to reach.
Lenny Rachitsky has spent years building the most trusted voice in product. His newsletter and podcast reach 1M+ readers and listeners weekly. Sponsoring the Summit means your brand is associated with that trust.
Roundtables, curated sessions, and a focused one-day format mean attendees are engaged, not distracted. Your team gets real conversations with real decision-makers — not badge scans at a trade show.
That was a superb inaugural Summit. Once the event ended, I messaged our marketing team that we should come back every year.
Well organized, great conversations and lots of qualified interest.
We love Lenny's community and the inaugural Summit exceeded every expectation.

Sponsorship opportunities are limited and fill quickly. Reach out to start a conversation about which tier is right for your team.